FIRDAUS, Jannatul; ARIFAH, Hertin Khalifatun Nisa; NOVIANTARI, Tantri. Analysis of Digital Marketing Utilization: Prospects for Implementing Artificial Intelligence-Based Chatbots in Madura Snack Micro, Small, and Medium Enterprises (MSMEs). Journal of Economics and Management Scienties, [S. l.], v. 8, n. 1, p. 50–57, 2025. DOI: 10.37034/jems.v8i1.240. Disponível em: https://jems.ink/index.php/JEMS/article/view/240. Acesso em: 3 nov. 2025.