Dika, Riri Putri, Ahmad Vajri Rahman, and Yani Sri Mulyani. “AI-Powered Marketing: Analyzing the Impact of Artificial Intelligence on Customer Experience Personalization in the Digital Era”. Journal of Economics and Management Scienties 8, no. 2 (January 6, 2026): 498–504. Accessed July 26, 2026. https://jems.ink/index.php/JEMS/article/view/295.